Unlocking relationship potential
Increasing Key Account (KA) growth and strike rate through relationship development As recently published in the LinkedIn group: Key Account Manager: Best Practice Knowledge Share (with 100,000+ members [...]
Unlocking relationship potential
Partnering – the two-way approach to getting mutual benefit – needs to be reflected in the way both companies work together. That’s obvious, but to execute on it can be easier said than [...]
Unlocking relationship potential
MirrorWave Co-founders Reg Price and Jeannie Stewart share their thoughts on transforming customer relationships. In an interview with US-based Laura Sikorski of CustomerThink, Reg and Jeannie talk about [...]
Challenging traditional methods
NPS is a modern phenomenon. It has transformed the world of customer satisfaction measurement and for good reason it is widely adopted. Nonetheless NPS has its frustrations and people are asking about [...]
A fresh big picture
We all know people hate surveys, because they don’t believe anything is done with their feedback. But at MirrorWave, we’ve proven people love to give feedback if they know they’re listened to. We’ve [...]